Three Different Innovations:
Digitized story telling coming in many different forms, whether it be apps on a smartphone or tablet, games on a computer or e-books on something like a kindle. I saw a lot of these ideas at The London Book Fair which is appropriate as more and more children are getting used to using such technology. It often enhances the childs experience with things like interaction (touch, tap, swipe, flick) sound, games, animation and videos.
Books as different shapes, not squares or rectangles. I particularly liked these ideas as it would definitely appeal to children having something they're not used to (normally see rectangular books and screens) The shape often reflects the content for example the cookbooks are food. The Sandwich designs are also made from a foam material which again enhances the childs experience with a new texture to touch.
Books as toys. There are many different ideas to do with this, such as the 'Teachers Pets' which is something I even had when I was a child. It is a small plush with a zip mouth, but when you unzip it the book is inside. The cupcake product is actually a box with the book inside, as well as other added features like free cupcake cases, wooden spoon, apron etc. 'Who Lives Deep in the Forest' had buttons included in which, like the e-books and games, the child can press and they will make sound effects. Of course there were lots of intricate pop-up designs that I really enjoyed also. Book covers were also made out of different materials such as the one featuring a chicken is like a soft pillow, definitely suitable for very young children who like to throw things about!
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